Created a series of graphics to support a new product launch.

Woodstock social media campaign pattern made of berries for product ad
Seamless pattern made of nuts for trail mix
Wallpaper design for social content platforms Cherry Truffle Mix design
Visual pattern and wallpaper made of food and ingredients

Overview

Woodstock Foods is a natural organic foods company. They have over 200 products, most of which are USDA Organic.

The Task

I was asked to come up with various ways to promote awareness around a new product called ‘Cravings’. The Cravings product line consists of healthy trail mixes for on-the-go snacking.

I provided the design direction and produced a series of visually striking graphics and patterns, which were inspired from the ingredients in each flavor.

Social media product launch

Social Media

Additionally, I provided art direction for social media and oversaw photographers and set stylists during photo shoots.

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Project Info

Services: Art Direction and Content Creation.

Client: Woodstock Foods. Work done at GYK Antler.

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