MIDWIFE'S BILLING SERVICE, INC.

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Project Description:
Midwife's Billing Service, Inc. is a full service maternity billing company located in Wendell, MA. Marnie contacted me to redesign the logo. The company is very proficient, but needed a serious visual update to stand above competitors and to reach out to customers in a professional manner. It was my task to create a new

Services Provided: IDENTITY DESIGN & WEBSITElook and feel for Midwife's Billing Service, Inc. The goal was to create something that was modern, crisp and clean like new growth in an old forest. The logo accomplishes just that. It represents growth, life, womb inside of a belly and looks like stamp of approval. Below you will find the finalized logo.

 

Final logo - color:

 

Logo design for Midwife's Billing Service, Inc.

Final logo - white:

 

Brand identity

Final logo - black:

 

Midwife logo

Logo development process - chosen logos from sketches:

 

Midwife identity concepts Logo development process - sketches:

 

Midwife logo development sketches Additional Digital Concepts:

 

Additional Midwife logo concepts

+ MORE PRINT RELATED WORK: PRINT DESIGN

+ OTHER PORTFOLIO CATEGORIES: WEB DESIGN & EXPERIMENTAL DESIGN

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